Simplicity Funerals Partner with the Panthers
South Adelaide Welcome Simplicity Funerals as a Proud Partner
South Adelaide Football Club is proud to announce Simplicity Funerals as a new partner for the 2025 season.
With a trusted legacy dating back to 1979, Simplicity Funerals has grown from its Adelaide roots to become a nationally recognised name, now operating 55 funeral homes across the country. Despite their national reach, the team at Simplicity remains deeply connected to the local community — making this partnership a natural fit for the Panthers.
Rachel Kimber, Partnership Manager at South Adelaide, expressed her excitement about welcoming Simplicity Funerals to the club:
“We’re absolutely delighted to welcome Simplicity Funerals to the South Adelaide family. Not only are they a long-standing South Australian business, but the team behind them shares a genuine passion for supporting our local community. It’s fantastic to be aligning with a company whose values reflect care, compassion and connection — just like ours.”
Duncan Ferguson of Simplicity Funerals also shared his thoughts on the new partnership:
“Our family at Simplicity Funerals are excited to be partnering with such an iconic institution as South Adelaide Football Club.
From our humble beginnings in 1979 here in Adelaide to now operating 55 funeral homes across the country, our story is intertwined with the lives of thousands of Australian families. This has resulted in our ability to provide comprehensive support to those who call on our services while maintaining a passionate focus on our local community.
Our teams at Morphett Vale and Old Noarlunga comprise locally based staff dedicated to providing genuine and professional support to families facing some of the most difficult challenges.
We extend a warm welcome to any of the South Adelaide Football Club family to contact us if you have any questions or would like to drop by and discover the options available to them.”
The South Adelaide Football Club is excited to grow this partnership throughout the 2025 season and beyond, and looks forward to having Simplicity Funerals as part of the Panthers' community both on and off the field.

Duncan Ferguson (Morphett Vale), Sally Nock (Old Noarlunga) and Brian Vincent (Morphett Vale) from Simplicity Funerals. Image SAFC Media

Will McCarthy (Left) and Finn Emile-Brennan (Right). Image SAFC Media